濟(jì)南藝術(shù)留學(xué)國(guó)際藝術(shù)教育
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授課學(xué)校: 濟(jì)南藝術(shù)留學(xué)國(guó)際藝術(shù)教育
教學(xué)點(diǎn): 1個(gè)
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中國(guó)藝術(shù)高校海外小學(xué)期
Art Design Overseas ShortTermSchool； 它的與眾不同/Its Unique Feature； 完美的設(shè)計(jì)進(jìn)階課程體系設(shè)計(jì)及發(fā)起者/Perfect course design and its initiator ；
意大利摩德納大學(xué)
摩德納是一座古城，是總主教駐地，但是現(xiàn)在以「引擎之都」而著稱(chēng)，因?yàn)橛性S多意大利著名的跑車(chē)制造商如法拉利(Ferrari)、布加蒂 (Bugatti)、德托馬索 (De Tomaso )、蘭博吉尼(Lamborghini)、馬塞拉蒂(Maserati)將工廠設(shè)立于此，而且除蘭博吉尼之外，它們的總部也都設(shè)在摩德納市內(nèi)或附近。 Modena is an ancient city, it is well known as“ The Capital of Engines” for it is the home of many world class Italian racing car brands like Ferrari, Bugatti, De Tomaso, Lamborghini and Maserati. Except for Lamborghini, In Modena or close to Modena are theheadquarters of all the rest companies. 摩德納大學(xué)全稱(chēng)摩德納?雷焦?艾米利亞大學(xué)，位于意大利摩德納市。它創(chuàng)辦于 1175 年，是意大利較早建立的大學(xué)之一。經(jīng)過(guò) 800 多年的發(fā)展，摩德納大學(xué)已經(jīng)被建設(shè)成為不僅僅是意大利國(guó)內(nèi)的高等大學(xué)，而且在國(guó)際上也有較大影響的國(guó)際化綜合型和研究型大學(xué)。 UNIMORE，the University of Modena and Reggio Emilia，is located in the city of Modena, Italy; UNIMORE was founded in 1175; 800 years later, UNIMORE has been become only only the first class university of Italy, but also an international comprehensive and researching University. 到摩德納不得不提的就是著名的意大利汽車(chē)品牌法拉利。法拉利（Ferrari）是一家意大利汽車(chē)生產(chǎn)商， 1929 年由恩佐??法拉利（EnzoFerrari）創(chuàng)辦，主要制造一級(jí)方程賽車(chē)，賽車(chē)及高性能跑車(chē)。法拉利是世界聞名的賽車(chē)和運(yùn)動(dòng)跑車(chē)的生產(chǎn)廠家，早期的法拉利贊助賽車(chē)手及生產(chǎn)賽車(chē)，1947 年獨(dú)立生產(chǎn)汽車(chē)。 When in Modena, Ferrari, one of the most famous Italian automobile brand must be mentioned. Ferrari was founded by Enzo Ferrari in 1929, it is the producer of the high performance racing cars. 從法拉利到蘭博基尼，為什么高端汽車(chē)設(shè)計(jì)、產(chǎn)品設(shè)計(jì)出在意大利？究竟意大利的傳統(tǒng)經(jīng)典文化對(duì)于設(shè)計(jì)本身起到了什么作用？本次課程請(qǐng)到了法拉利的設(shè)計(jì)總監(jiān)親臨授課。 From Ferrari to Lamborghini, what has made Italy the founder of the top class car design, as well as the product design? What has the traditional culture contributed to the design itself?In this course of ours, the students will have the honor of listening to the lecture given by the design supervisor of Ferrari.
藝術(shù)留學(xué)羅馬中心 藝術(shù)留學(xué) International Art Education Roma Center 由多位國(guó)際資深藝術(shù)教育專(zhuān)家和產(chǎn)業(yè)專(zhuān)家聯(lián)合在華創(chuàng)建。作為國(guó)內(nèi)規(guī)模較大的國(guó)際藝術(shù)教育交流中心，中心致力于推動(dòng)三元文化的推廣，交融。 The Center is founded by a group international art education promoters and the industrial professionals in China. The center is devoted to promote the exchange and fusionof the Delta Force.
靳埭強(qiáng) Kan DaiQiang 靳埭強(qiáng)平面設(shè)計(jì)界當(dāng)之無(wú)愧的大師級(jí)人物。他曾獲得過(guò) 300 多個(gè)設(shè)計(jì)類(lèi)的獎(jiǎng)項(xiàng)，其中很多是國(guó)際平面設(shè)計(jì)界高等的大獎(jiǎng)。 1999 年靳埭強(qiáng)因?yàn)閷?duì)設(shè)計(jì)界的杰出貢獻(xiàn)，被授予香港紫荊勛章。特別強(qiáng)調(diào)設(shè)計(jì)師的專(zhuān)業(yè)精神，他認(rèn)為漂亮的設(shè)計(jì)并不一定是好的設(shè)計(jì)，較好的設(shè)計(jì)是那些適合企業(yè)、適合產(chǎn)品的設(shè)計(jì)。 The Master in graphic design, has achieved over 300 awards for his design work, and many of them are the first class graphic design awards. Mr. Kan was awarded HK Purple and Gold Medal for his outstanding contribution to the design industry. Mr. Kan emphasize on the professionalspirit in a designer; he does not consider a beautiful design must be a good design, while a good design must be suitable for the industrial enterprises or the product itself. 靳棣強(qiáng)是靳羽西和靳羽屏家族的成員；他們堅(jiān)信三元文化概念（中國(guó)，美國(guó)紐約，意大利）的力量，相信學(xué)生必須要親自前往紐約和意大利進(jìn)行文化體驗(yàn)，特別是意大利；學(xué)生可以通過(guò)設(shè)計(jì)大師的課堂學(xué)習(xí)如何將創(chuàng)造性，感性和美學(xué)相結(jié)合，并將這個(gè)結(jié)合的概念應(yīng)用到所有的產(chǎn)品設(shè)計(jì)上； 學(xué)生們通過(guò)在當(dāng)?shù)赜H身的學(xué)習(xí)和考察來(lái)拓寬他們的視野，領(lǐng)略文化的深度，人文藝術(shù)和美麗的周?chē)h(huán)境。 Mr. Kan is the family member of Ms. Yue Sai Kan and VickieKan, who strongly believes in the Delta Force （ China, America New York, Italy） Concept that the students must personally go to experience the culture in New York and Italy , particularly in Italy. . In here, by listening to the lecture of Masters’, the students shall learn how to have creativity, sensibility and aesthetics when starting the design for a particular product; and by physically there experiencing, learning, inspection and visiting, the vision of the students will be broadened, the depth of culture and the beauty of the surrounding will be appreciated. Official Course description-?‐ Delta Force -?‐ 3-?‐ Dimensional Cultures 1) 三元文化新概念匯集了來(lái)自中國(guó)，美國(guó)，意大利的力量，認(rèn)為學(xué)生應(yīng)該要親自前往美國(guó)（紐約）和意大利進(jìn)行文化體驗(yàn)，特別是世界藝術(shù)的中心-?‐意大利；學(xué)生可以通過(guò)參加設(shè)計(jì)大師的課堂學(xué)習(xí)如何將創(chuàng)造性，感性和美學(xué)相結(jié)合，并將這個(gè)結(jié)合的概念應(yīng)用到所有的產(chǎn)品設(shè)計(jì)上。 The cultural power of China, the United States and Italy is integrated in ourconcept of the “Three-?‐dimensional culture” which we call it the “Delta Force”. The students shouldphysically experience this culture in New York and Rome, the center of the art, design and fashion world; In class,the students will learn the Italian concept that combines creativity, sensibility and aesthetics from the great masters. They are able to apply this concept toall the product designs. La potenza culturale della Cina, degli Stati Uniti e dell'Italia ? integrato nel nostro concetto di “La cultura tridimensionale” che noi chiamiamo il "Delta Force". Gli studenti dovrebbero sperimentare fisicamente questa cultura a New York e Roma, il centro del mondo dell'arte, del design e della moda; In classe, gli studenti imparano il concetto italiano che unisce la creativit?, la sensibilit? el'estetica dai grandi maestri. Essi sono in grado di applicare questo concetto a tutti design di prodotti. 2) 去意大利跟世界高等大師學(xué)的是藝術(shù)的精髓： The students will learn the essence of the art and design from the great masters in Italy: Imparerete l'essenza dell'arte e del design dai grandi maestri in Italia: Italy 意大利 Italia — Art and humanities 人文藝術(shù) Arte e umanistiche, Creativity 創(chuàng)造性 creativit?,Sensibility 感性 Sensibilit?，Depth of culture and beauty 文化與美的深度 Profondit? di cultura e bellezza United States（New York）美國(guó)紐約 Stati Uniti (New York)-?‐-?‐-?‐-?‐ Science 科學(xué)的 scientifico Marketing 市場(chǎng) Marketing Management 管理 Gestione Commerce 商業(yè) Commercio China 中國(guó) Cina-?‐-?‐ Chinese traditional culture 傳統(tǒng)文化 la cultura tradizionale cinese Respecting elders 敬老 Il rispetto degli anziani The correct values of life 正確的人生價(jià)值觀 I valori correttidella vita Diligence 勤勞 Diligenza
充滿藝術(shù)設(shè)計(jì)感的營(yíng)地環(huán)境 Learning environment full of the sense of the art desi gn 包含住宿、餐飲、教學(xué)、娛樂(lè)、游覽參觀于一體的海外小學(xué)期設(shè)計(jì)學(xué)習(xí)項(xiàng)目！
課程特色 純干貨課程 / Pure Master Course 移植意大利高等大學(xué)產(chǎn)品工業(yè)類(lèi)的設(shè)計(jì)課程，結(jié)合法拉利等高端設(shè)計(jì)企業(yè)，經(jīng)過(guò) 藝術(shù)留學(xué) 課程研發(fā)導(dǎo)師團(tuán)和平面設(shè)計(jì)屆大師靳埭強(qiáng)的精心挑選和改良，將更能幫助學(xué)生就業(yè)、海外深造的干貨課程，我們想解決 1.如何界定中國(guó)工業(yè)設(shè)計(jì)的設(shè)計(jì)風(fēng)格 ?2.中國(guó)設(shè)計(jì)風(fēng)格可以找尋的 突破口在哪里 ?3.如何面對(duì)中國(guó)的山寨設(shè)計(jì)問(wèn)題 ? By applying the product and industrial design course of the first class Italian University, by involving the top level design enterprise like Ferrari, the courses have been carefully designed which shall be able to best help the students in learning, in job finding, as well as in overseas further study. With the designed courses, we hope to find the answers for: 1. How to define the design style of the Chinese Industrial design? 2. What can be the breakthrough point for the Chinese design style?3) how to confront the fake issue in China design field. 無(wú)縫隙對(duì)接 /Seamless connection 獨(dú)特的課程設(shè)計(jì)和能力培訓(xùn)，讓本科后一年至研究生學(xué)生都可以一同進(jìn)行學(xué)習(xí)，先進(jìn)的創(chuàng)意設(shè)計(jì)理念無(wú)需專(zhuān)業(yè)基礎(chǔ)與學(xué)科背景，同樣可以突破自我迎接拔高挑戰(zhàn)。 The unique course design and capability training allow the senior student and graduate school to learn in one classroom; the advanced creative design philosophy encourages self improvement and br acing the challenges. 針對(duì)性教學(xué) /Tailor made teaching 學(xué)生在意大利學(xué)習(xí)的過(guò)程中，除了學(xué)習(xí)利用專(zhuān)業(yè)的工具和材料進(jìn)行創(chuàng)作之外，更要學(xué)到使用當(dāng)今較先進(jìn)較受認(rèn)知的設(shè)計(jì)知識(shí)，以法拉利汽車(chē)設(shè)計(jì)為核心，涉及從汽車(chē)零件設(shè)計(jì)到駕駛體驗(yàn)的設(shè)計(jì)，更會(huì)探索司機(jī)和汽車(chē)之間的交互元素。學(xué)習(xí)過(guò)程中每一個(gè)重要節(jié)點(diǎn)，都將邀請(qǐng)外來(lái)專(zhuān)業(yè)人士進(jìn)行評(píng)圖鑒賞，讓學(xué)生得到客觀且多方面的評(píng)價(jià)與反饋，以及獲得更多機(jī)會(huì)。 During their learning process in Italy, aside from learning to do the creative work by utilizing the professional tools and materials, the students will learn the most advanced design knowledge of the current world, based on Ferrari design, from the spare parts design to the driving experience design; what’s more, the students will have the opportunity to explore the interfering elements between the driver and his car. At each of the key step of the leaning process, the experts of the industry will be invited to come for evaluating the design drawing of the students, so that the students will have more opportunities to learn from the industrial masters by listening to their objective evaluation and feedbacks. 學(xué)與做完美匹配 / To learn from to make 在課程中穿插各類(lèi) workshop 配合課程的學(xué)習(xí)，進(jìn)行專(zhuān)項(xiàng)能力的突破訓(xùn)練，時(shí)間把學(xué)到的知識(shí)應(yīng)用于項(xiàng)目創(chuàng)作中，較大限度的提高學(xué)生的動(dòng)手能力，讓學(xué)生能夠做出高水準(zhǔn)的作品，直接應(yīng)用到申請(qǐng)作品集中。 Various Workshop activities are inserted into the whole course learning process, to carry out the breaking training for the specific type ofthe ability, and to apply the knowledge learnt first handedly to the project design work, to improve as much as possible the manipulativeability of the students so as to enable them to come up with a high standard work.
海外小學(xué)期課程規(guī)劃 / Overseas Short Term School Project 1： Management 設(shè)計(jì)管理 作為研究生和本科后想申請(qǐng)?jiān)O(shè)計(jì)管理類(lèi)的學(xué)生，可以系統(tǒng)的理解在設(shè)計(jì)管理領(lǐng)域里面的業(yè)務(wù)管理、人才管理、項(xiàng)目管理等。 For the master degree students and the undergraduate students who wants to apply for the design management major, they can systematically understand the design management field of business management, human resource management, and project management, etc. 學(xué)習(xí)成果/ Result of the study： 話題一：Project management 話題二：Business Process Engineering and design thinking Project 2： Design 設(shè)計(jì) 課程經(jīng)典進(jìn)階模塊，以世界高端企業(yè)法拉利的設(shè)計(jì)模式為標(biāo)桿，結(jié)合意大利著名公立院校摩德納大學(xué)的教學(xué)體系為依托，從設(shè)計(jì)趨勢(shì)到外形設(shè)計(jì)，從零件設(shè)計(jì)到體驗(yàn)感設(shè)計(jì)，探索未來(lái)交互設(shè)計(jì)的方向。 The course model is based on the Ferrari design model, supported by the teaching system of the well known Italian public university of Unimore, from the design trend to the outer appearance shape design, from the spare parts design to experience feeling design, to explore thefuture design direction of the interference. P2 Topic 1： Automotive style and design P2 Topic 2： Trend anyalysis of the color of the cars and its degisn P2 Topic 3： How to match the color and design for the interior parts and the exterior parts of a car P2 Topic 4： The choices on the material for the interior parts of the car P2 Topic 5： The design methodology of the worlk calssic automobile recognition system, like why the kidney-?‐shaped front design of the BMW, etc P2 Topic 6： The design about the car driving experience P2 Topic 7： How to design the interactive elements between the driver and the car for a better driving experience Project 3： Seminars 研討會(huì) 為什么意大利是世界高端品牌的聚集地。是什么樣的方式和文化，能讓藝術(shù)設(shè)計(jì)提升到新的高度，成為具有創(chuàng)新意識(shí)的設(shè)計(jì)師？ What makes Italy the rallying point of the worldtop brands? What kind of method and culture can improve the art design to a higher level, as well as to become a design with a sense of creativity. P3 Topic 1： Composites for racing cars P3 Topic 2： Tyre design and manufacturing Project 4， Final project 終作品 作為學(xué)生的終作品，學(xué)生將著手設(shè)計(jì)一個(gè)”終點(diǎn)站”。依據(jù)對(duì)“終點(diǎn)站”的理解創(chuàng)造一個(gè)團(tuán)隊(duì)設(shè)計(jì)作品，深度發(fā)掘設(shè)計(jì)的意義。并設(shè)計(jì)一個(gè)真正意義上的汽車(chē)，并在摩德納的工廠實(shí)驗(yàn)室，進(jìn)行檢驗(yàn) As the finishing product of the course, the students will be asked to design a“station of destination”. Based on their understanding of the “ station of destination”, the students are to create a group design work, to find the deeper meaning of design, and to design anautomobile of a real sense, which shall be tested in the Modena factory lab. Project 5， Visits 訪問(wèn)和日常行程 P5 Topic 1： Visit to Ferrari factory P5 Topic 2： Visits to musesums and gallaries
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