- 專業(yè)概況
- 所屬院系
- 中國學生入學要求
- 課程信息
專業(yè)概況
在這里學什么？
The Marketing Research and Analysis program is designed to deliver the technology-related skills in digital marketing communications and marketing analytics by emphasizing data analysis and the interpretation of data. Graduates will understand how to conduct marketing research, how to use marketing analytics, and how to incorporate data into marketing practice.
Technology, the proliferation of internet users on mobile devices, social media and an enormous growth in data has undeniably transformed the marketing landscape. As a result, more and more organizations are in need of marketing professionals who have the skill set to conduct thorough market research, data analysis, and apply the results.
The Master of Science in marketing research and analysis degree at Texas State University is a flexible, part-time specialized program that will teach you cutting edge techniques to conduct quantitative and qualitative data analysis, and to interpret that data to make effective marketing decisions.
所屬院系
進入哪個院系學習？ McCoy College of Business Administration
中國學生入學要求
為來自中國的學生設計 Minimum grade of B in the following: Principles of Microeconomics and Macroeconomics (ECO 2314, ECO 2315 or equivalent) Quantitative Methods and Statistics (QMST 2333 or equivalent) Business Calculus (MATH 1329 or equivalent) Business Finance (FIN 3312 or equivalent)
課程信息
學制：全日制(30 小時)
學費：US$15,420.00 (￥ 98,100) /年
開學時間：2022八月23日
申請截止日期：
留學地點：Texas State University601 University Drive,SAN MARCOS,Texas,78666, United States
滬ICP備18048269號-1 
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