- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
DEGREE OVERVIEW
The Sports Marketing & Media bachelor of science program is designed to provide a fundamental understanding of how marketing and content creation are integrated into the everyday operations of sports businesses. You’ll study topics ranging from the study of business models and mobile technology to practical, real-time opportunities to create, distribute, and market content. Your collaborative, project-based coursework culminates with a strategic proposal that will help you refine skills valuable for all forms of engagement from revenue generation to event operations.
COURSE HIGHLIGHTS
Social Media Methods - Students examine the methodology inherent in marketing through social-media applications and learn how to apply social media to situations for revenue generation and brand awareness.
Sports Business Models - Students will examine the different types of relationships forged between sports organizations, their consumers, and their business partners and how industry businesses develop and nurture streams of revenue through those relationships.
所屬院系
進入哪個院系學(xué)習(xí)? Sports
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計 Applicants must have high school/secondary school transcript. Language Proficiency: Applicants whose native language is not English must demonstrate the required level of language proficiency by providing documentation of one of the following: TOEFL iBT minimum required score of 79, IELTS Academic minimum required score of 6, Pearson Test of English Academic (PTE Academic) score of 53.
課程信息
學(xué)制:全日制(20 個月)在線/遠程學(xué)習(xí)(29 個月)
學(xué)費:
開學(xué)時間:Monthly
申請截止日期:
留學(xué)地點:Sports3300 University Boulevard,WINTER PARK,Florida,32792, United States