- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
The B.A. in Communication with a concentration in Advertising prepares students for careers in advertising by emphasizing the role of creativity and market awareness in all media. Students take courses in persuasion theory and mass communication and learn how to prepare strategies for target audiences through advertising campaigns, social media marketing, and media planning.
Graduates go on to careers in retail and corporate advertising, marketing, brand management, media sales and planning, event planning, and new media communications. Jobs include copywriter, art director, marketing coordinator, graphic designer, and media planner.
Sample Courses:
These are some of the classes for students in this academic program:
- Advertising & Communications Strategies
- Interactive Advertising Campaigns
- Document Design
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? School of Informatics, Humanities and Social Sciences
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) Students should complete secondary education. English Language Requirement: TOEFL - 61 iBT, 173 iBT, 500 written; IELTS - 5.0 overall band score; Duolingo English Test (DET) – 50; PTE – 45.
課程信息
學(xué)制:全日制(4 年)
學(xué)費(fèi):US$30,830.00 (¥ 199,590) /年
開學(xué)時(shí)間:2022八月, 2022一月
申請(qǐng)截止日期:1-Nov-22
留學(xué)地點(diǎn):School of Informatics, Humanities and Social Sciences6001 University Boulevard,MOON TOWNSHIP,Pennsylvania,15108, United States