- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Strategize and communicate effectively
Design, develop and deliver effective communications with a master’s in strategic communication. Dive deeply into brand and reputation management with courses in branding, integrated marketing, investor relations, crisis communications, licensing law, funding and evaluating programs, and more.
Designed for in-house and agency professionals, this strategic communication program goes beyond the basics by dissecting successful campaigns and training students to be effective communicators.
What you’ll learn in the strategic communication program
- Manage corporate reputation and integrated marketing programs
- Establish strategic priorities and set mission-driven objectives
- Analyze marketing data and evaluate program effectiveness
Career opportunities
Prepare for a successful career in a variety of fields with a master's in strategic communication.
A strategic communication degree provides practical training focused on the essential skills necessary for careers as communication professionals in a variety of areas, including:
- Advertising and public relations
- Public affairs and crisis communication
- Political campaigns and advocacy
- Social media messaging
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Eugene M. and Christine E. Lynn College of Communication and Design
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) Students must have completed bachelor’s degree from an accredited or internationally listed university. Applicants with a minimum TOEFL score of 550 paper-based, 213 computer based or 80 internet-based, a minimum IELTS score of 6.5, a minimum Duolingo score of 61 or a minimum PTE Academic score of 55 will be considered.
課程信息
學(xué)制：全日制(37 學(xué)分)
學(xué)費(fèi)：US$27,000.00 (￥ 171,771) /年
開學(xué)時(shí)間：2022六月21日, 2022八月23日, 2022一月3日
申請(qǐng)截止日期：30-Jul-22
留學(xué)地點(diǎn)：Eugene M. and Christine E. Lynn College of Communication and Design3601 N Military Trail,BOCA RATON,Florida,33431, United States
學(xué)制：在線/遠(yuǎn)程學(xué)習(xí)(37 學(xué)分)
學(xué)費(fèi)：US$27,000.00 (￥ 171,771) /年
開學(xué)時(shí)間：2022六月21日, 2022八月23日, 2022一月3日
申請(qǐng)截止日期：30-Jul-22
留學(xué)地點(diǎn)：
滬ICP備18048269號(hào)-1 
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