- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Enhance your understanding and skills in the strategic field of public relations with our master of arts degree. It’s certified by the Public Relations Society of America which highlights the quality of our curriculum, resources, facilities and university support of our program. Our Master’s in Public Relations does not require you to take the GRE.
Our curriculum is built for new and experienced professionals from all fields, especially those seeking to diversify their communication and business experiences. The public relations master’s program is also great for students interested in careers as public affairs or media relations managers, business leaders, communication or event coordinators, media or market research analysts, public relations directors, or professors.
Also, we have expanded our course offerings to include the highly sought-after skills employers are looking for, as reported by Burning Glass Technologies. Stay competitive in your career with the following skills for success:
- Strategic communication development
- Market research
- Competitive communication analysis
- Social media and digital analytics
- Digital marketing communication
- Project planning and development
Course Requirements
This 30- to 33-credit program was designed so that you can finish in five semesters or less, taking just two or three classes per semester. You can start the program during any of our traditional semesters in the fall, spring, or summer.
Classes
A few of the courses you will take include:
Core courses (9 credits)
JOUR 601 Studies in journalism and communication theory (3) JOUR 651 Social media analytics and engagement (3) PR 680 Journalism and mass communication research methods (3)
PR leadership courses (12 credits)
PR 565 PR campaigns (3) PR 605 Business fundamentals and entrepreneurship in PR (3) PR 662 Case studies of global, digital and ethical PR practice (3) PR 664 PR evaluation techniques (3)
Electives (6 credits)
Capstone (3-6 credits)
CRPR 698 Creative projects (3 or 6) PR 681 Applied research (3) RES 697 Research paper (3) THES 698 Thesis (6)
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ College of Communication, Information, and Media
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) An applicant with a baccalaureate degree not considered the equivalent of that of Ball State University may be considered for probationary admission to a master’s program. An undergraduate cumulative grade point average (GPA) of at least 2.75 on a 4.0 scale on credit hours earned from the degree granting institution. TOEFL 79; IELTS 6.5 bands; Pearson's PTE 53
課程信息
學(xué)制：全日制(33 學(xué)分)須出席的在線/遠(yuǎn)程學(xué)習(xí)(33 學(xué)分)
學(xué)費(fèi)：US$20,898.00 (￥ 132,951) /年
開(kāi)學(xué)時(shí)間：預(yù)計(jì)在八月 2022
申請(qǐng)截止日期：
留學(xué)地點(diǎn)：College of Communication, Information, and MediaDavid Letterman Communication and Media Building,MUNCIE,Indiana,47306, United States
滬ICP備18048269號(hào)-1 
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