- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
The **** online Bachelor of Science in Business Administration – Marketing program at Northern Kentucky University is designed to teach you how to make decisions about product, price, marketing communications, and distribution so that the customer chooses your company over the competition.
For any organization to prosper in today's hyper-competitive global business environment, it must adopt a market orientation as its guiding business philosophy. Being market oriented means that an organization considers the needs and wants of its customers as crucial input in every decision that it makes. To successfully accomplish this goal, the organization must develop and nurture close relationships with its customers.
Marketers are literally the interface between the organization and its customers—this career is about strategically creating and managing these relationships. Potential career paths include:
- Advertising
- Brand management
- Communications
- Customer relations
- Digital and social media
- Logistics
- Marketing manager
- Product management
- Research
- Sales
所屬院系
進(jìn)入哪個院系學(xué)習(xí)？ Northern Kentucky University
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計 Students must have completed a high school or equivalent. English language requirement: TOEFL (iBT): Composite score of at least 79, with a minimum of 14 in reading, TOEFL (PBT): Composite score of at least 550, with a minimum of 48 in reading, IELTS: Composite score of at least 6.5, with a minimum of a 5.5 in Reading and 5 in Writing, Pearson PTE: Composite score of at least 55.
課程信息
學(xué)制：在線/遠(yuǎn)程學(xué)習(xí)(120 學(xué)分)
學(xué)費：
開學(xué)時間：預(yù)計在五月, 六月, 八月, 十月 2022
申請截止日期：
留學(xué)地點：
滬ICP備18048269號-1 
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