- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
The Bachelor of Science degree in Public Relations gives students the opportunity to study the strategic management of communication and the relationships between organizations and their key constituents. Students develop skills in written, digital, verbal and visual communications, as well as in research, measurement and strategic thinking. The public relations major offers numerous hands-on learning opportunities. The skills courses require students to develop plans, strategies and tactics that would be produced in the public relations field. Often, projects relate to actual client communication challenges. In campaign projects, students complete research and create a public relations plan for a real client. Public relations students also are required to complete 150 hours of an internship.
Public relations students have the opportunity to apply for positions at two student-staffed agencies, Flash Communications and Idea Base. Flash Communications is a student PR agency located in Kent State's University Communications and Marketing (UCM) department and managed by a full-time PR faculty member. Typically, seven public relations students, including a student assistant coordinator, work at Flash Communications each semester, covering and staffing events and writing for university print, online and social media outlets. Idea Base is an integrated marketing and communications firm located in downtown Kent. Students have the opportunity to gain public relations experience through a range of campus jobs.
Students also have the opportunity to be involved with the award-winning Kent State Chapter of the Public Relations Student Society of America (PRSSA). In October 2014, the chapter received the Outstanding Chapter Award at PRSSA's national conference. Kent State's chapter is one of only 12 "star" chapters in PRSSA and has received seven national awards in 10 years.
Program Learning Outcomes
Graduates of this program will be able to:
- Demonstrate critical thinking, grounded in a legal and ethical framework.
- Gather information, analyze it and make informed judgments using methods and tools appropriate to their professions.
- Demonstrate the ability to apply theory and research appropriate to their professions, including quantitative and qualitative methods.
- Demonstrate the ability to apply basic ethical principles to their professional work.
- Demonstrate the ability to apply laws and regulations applicable to their professional work.
- Write correctly and clearly in forms and styles appropriate for the communications professions, audiences and purposes they serve.
- Demonstrate understanding of how media and their professions evolved historically, their role in societal development and their global interaction today with institutions and individuals.
- Demonstrate appreciation for diverse cultures and individual differences, and reflect that appreciation in their work.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? College of Communication and Information
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) New freshmen applicants must finish secondary school in their home country by the time of enrollment to be eligible for university (comparable to the completion of senior high school in the U.S.). Freshmen should meet the minimum requirement of GPA 2.5 on a U.S. 4.0 scale. Applicants must obtain a minimum score of TOEFL Paper Based Test is 525 (71 on the Internet based version), the minimum score of MELAB is 75 or IELTS minimum score of 6.0 and the minimum score of PTE academic is 48.
課程信息
學(xué)制:全日制(120 學(xué)分)
學(xué)費(fèi):US$20,613.00 (¥ 133,447) /年
開學(xué)時(shí)間:2022八月26日, 2022一月18日
申請(qǐng)截止日期:1 June 2022, 1 October 2022
留學(xué)地點(diǎn):Kent State University800 E. Summit Street,KENT,Ohio,44242, United States