- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
The marketing major provides a solid understanding of business activities under the marketing umbrella-from the identification and selection of target markets, to the development, pricing, placement and promotion of goods and services, and the management of relationships among business partners and their customers. Students receive a broad foundation in marketing concepts and practices and opportunities to pursue greater understanding and skills in selected areas of the discipline including sales, advertising, distribution and logistics, and international marketing. Graduates are able to understand consumer behavior, calculate retail pricing on both cost and profit based approaches, interpret the language of marketing research, and analyze a company's marketing strategy in order to recognize appropriate and inappropriate marketing alternatives.
Career Opportunities
Related Occupations:
- Advertising and Promotions Managers
- Sales Managers
- Public Relations and Fundraising Managers
- Purchasing Managers
- Human Resources Managers
- Training and Development Managers
- Management Analysts
- Training and Development Specialists
- Market Research Analysts and Marketing Specialists
- Public Relations Specialists
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ College of Business
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) An international freshman is a student who has completed or will soon complete high school and who has yet to enroll in a 2- or 4-year college or university. Minimum score of 550 paper-based or 80 internet based (iBT) score on the Test of English as a Foreign Language (TOEFL); A minimum of 6.5 on the International English Language Testing System (IELTS).
課程信息
學(xué)制：全日制(4 年)
學(xué)費(fèi)：US$18,566.00 (￥ 120,194) /年
開學(xué)時(shí)間：2022五月10日, 2022八月23日, 2022一月10日
申請截止日期：
留學(xué)地點(diǎn)：Florida International UniversityModesto A. Maidique Campus (MMC),11200 SW 8th Street,MIAMI,Florida,33199, United States
滬ICP備18048269號-1 
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