- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Overview
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
Career Prospects
Introduction
Graduates with a solid knowledge of contemporary marketing thought and best practices, coupled with a solid grounding in market(ing) research methods, tools and applications, are likely to secure employment in the following areas: digital marketing, marketing analytics, marketing research and new product introductions, key account management, export projects and related international expansion as well as brand management work.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Queen's Management School
中國(guó)學(xué)生入學(xué)要求
為來自中國(guó)的學(xué)生設(shè)計(jì) Entry to graduate diploma or taught masters programmes usually requires either a UK upper second-class (2:1) or a lower second-class (2:2) undergraduate degree. For most courses, your major subject or content of your Bachelor degree may also be considered. Please check our Course Finder for specific entry requirements. Applicants from China should hold a good four-year bachelor degree from a recognised, well ranked university with an average grade of at least 70-85%. Minimum English Langauge requirements - 6.0 with minimum of 5.5 in all four elements of the test. Please refer the university website for details of the English Language requirements for entry to individual undergraduate and postgraduate degree programmes.
課程信息
學(xué)制：全日制(1 年)
學(xué)費(fèi)：￡20,500.00 (￥ 185,113) /年
開學(xué)時(shí)間：2022九月20日
申請(qǐng)截止日期：
留學(xué)地點(diǎn)：Queen's University BelfastUniversity Road,Belfast,Northern Ireland,BT7 1NN, Northern Ireland
滬ICP備18048269號(hào)-1 
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