- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Marketing is a key factor contributing to the success of any business organization. It is the dynamic and creative process of the development, pricing, promotion, and distribution of products and services to satisfy customer and organizational objectives. Effective marketing requires an integration of eclectic knowledge and the skills pertinent to understanding consumer behavior, planning and analyzing marketing research data, thinking strategically, and managing people.
Students learn how marketing supports an organization's objectives; how to examine consumer motivation and behavior; how to price, promote, and distribute products and services; and how to plan and analyze market research data to make good decisions.
Graduates of the marketing major find an exciting and broad spectrum of career opportunities in brand/product management, industrial selling, retailing, sales management, advertising, marketing research, customer-service management, and other areas.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Lubar School of Business
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) High school graduation (or the equivalent) is required for admission. English Language Proficiency: TOEFL IBT: 65-120; TOEFL PBT: 513-677; IELTS: 5.0-9.0; PTEA: 45+; IB: 5 In HL English; British A – Level: C or Better.
課程信息
學(xué)制：全日制(120 學(xué)分)
學(xué)費(fèi)：US$21,701.00 (￥ 140,490) /年
開學(xué)時(shí)間：2022九月2日, 2022一月24日
申請(qǐng)截止日期：
留學(xué)地點(diǎn)：Lubar School of Business3202 N. Maryland Ave.,MILWAUKEE,Wisconsin,53211, United States
滬ICP備18048269號(hào)-1 
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