- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
In the Marketing program, we provide you with a well-rounded, state-of-the-art education using a “l(fā)earn today, apply tomorrow” classroom philosophy. Our rigorous curriculum teaches you to empathize with customers and understand their motivations.
While pursuing your degree, you can apply to the professional selling concentration or earn a certificate in retailing. The professional selling concentration prepares you for a career in business- to-business selling, and selling products and services in an industrial environment.
While pursuing your degree, you'll take courses in:
- Consumer behavior
- The foundations of marketing practice
- Global marketing issues and practices
- Logistics and supply chain management
- Marketing analytics
- Marketing problems
- Marketing research and information technology
- Personal professional development
- Product planning and brand management
Marketers identify target audiences; gather market information; evaluate market data; develop products and services, pricing systems and promotional opportunities; and determine the most effective means of distribution.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? G. Brint Ryan College of Business
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) Students must have completed a high school graduation or equivalent qualification. English language requirement: IELTS: Overall band 6.0 or higher; TOEFL: Internet-Based (IBT): 79; Paper-Based: 550; PTE: Score of 53 or higher; ACT: 21 or higher on English; MELAB (official version): 80 or higher.
課程信息
學(xué)制:全日制(120 學(xué)分)
學(xué)費(fèi):US$21,434.00 (¥ 138,762) /年
開學(xué)時(shí)間:2022八月23日
申請截止日期:15-Jul-22
留學(xué)地點(diǎn):UNT at FriscoUniversity of North Texas,2811 Internet Blvd, Suite 100 Frisco,FRISCO,Texas,75034, United States