- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
Program goals
The Richard T. Robertson School of Media and Culture prepares effective and skilled communicators through quality instruction, advising and student services, based on real-world applications. Through research, professional service and scholarship in applied communications, the school advances the knowledge and practice of a multidisciplinary and evolving media environment. The school values truth, ethics, creativity, innovation, collaboration, cultural diversity, shared governance and community engagement.
The M.S. in Mass Communications with a concentration in strategic public relations trains a new generation of communications professionals who are able to function in high-level management positions and apply sophisticated strategic thinking to accomplish organizational objectives.
Student learning outcomes
SLO1: Higher level skills Students graduating from this program will demonstrate higher level skills in critical thinking.
SLO2: Clear and effective communication Students graduating from this program will master written and multimedia platforms to communicate clearly and effectively to inform and engage audiences.
SLO3: Research and evaluation Students graduating from this program will demonstrate the ability to conduct foundational research applicable to mass communication.
SLO4: Tools and technologies Students graduating from this program will be able to apply tools and technologies required for mass communication workplaces.
SLO5: Persuasion and ethics Students specializing in this sequence will develop a working understanding of strategic message design, persuasion and the ethical principles governing the creation, distribution and reception of messaging.
SLO6: Strategic communication Students specializing in this sequence will develop a working understanding of the strategic communications process and its impact on audience behavior and decision-making.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? College of Humanities and Sciences
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) Have an earned baccalaureate (or higher) degree in nursing from an accredited nursing school (e.g. ACEN, CCNE, CNEA). Have completed a minimum of three credit hours in statistics with a minimum grade of B.
課程信息
學(xué)制:全日制(30 學(xué)分)
學(xué)費(fèi):US$24,741.00 (¥ 157,400) /年
開學(xué)時(shí)間:2022八月23日
申請截止日期:
留學(xué)地點(diǎn):College of Humanities and Sciences828 West Franklin Street,RICHMOND,Virginia,23284, United States