- 專業(yè)概況
- 所屬院系
- 中國學生入學要求
- 課程信息
專業(yè)概況
在這里學什么?
Broaden your horizons and gain valuable international experience by studying in both Edinburgh and France as part of your degree
Overview
International marketing is an increasingly important area of business as companies strive to grow globally. As well as learning basic principles of marketing, you’ll develop an appreciation of its practice in a global environment.
Course details
You’ll develop organisational and business skills as well as an understanding of strategic marketing, brand management theories, intercultural communication and the ability to develop marketing plans.
You’ll gain transferable skills such as formulating policy and project management, research, time management and presentation methods.
You’ll learn alongside other international students and be taught in English, so you don’t need to speak French to apply.
Careers
This course will give you excellent career prospects in marketing including at management level.
The experience of studying marketing abroad and in a global context can open up many more marketing career options to you around the world.
所屬院系
進入哪個院系學習? Marketing
中國學生入學要求
為來自中國的學生設計 You will be eligible to apply if you have completed a bachelors degree from a recognised institution with 70% or above. IELTS (Academic): 6.0 overall, with no component below 5.5.
課程信息
學制:全日制(1 年)
學費:£15,620.00 (¥ 141,047) /年
開學時間:2022十月, 2022二月, 2022四月
申請截止日期:
留學地點:Edinburgh Napier University219 Colinton Road,Edinburgh,Edinburgh, City Of,EH14 1DJ, Scotland