- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？ This is a general undergraduate degree in marketing, for those who see their future career in marketing, but do not, at this stage, wish to specialise any further. Our degrees in marketing have a shared ?rst year which allows you to experience all the main areas in marketing before you ?nalise your degree to match your career choice. We provide relevant exemptions from the Chartered Institute of Marketing (CIM) and the Institute of Direct and Digital Marketing (IDM).Marketing managers are responsible for deciding what products to sell, to whom, for what price, where, when and how. They have to set and achieve the sales targets, and ensure the pro?ts and repeat business. As such, marketing management is considered by many to be one of the most stimulating and satisfying careers, and this course will enable you to develop the knowledge and skills needed to pursue such a career.The modules you study will develop your understanding of the theoretical and practical aspects of all areas of marketing.In addition to subject knowledge, throughout the course you will develop the transferable skills which are required for a career in marketing. Perhaps more than in any other area of business you will need to be able to work effectively in teams, solve problems, develop critical and creative thinking, and present your ideas persuasively.Teaching methods focus on active student learning through seminars, workshops, problem-based and blended learning (including group work in Years 1 and 2) designed to engage your interest.Assessment methods may include essays, reports, presentations, case studies, videos, podcasts and posters, as well as time-constrained in-class tests and exams.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ School of Management and Marketing
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) For entry into Year 1 of Bachelor's degrees (Level 4), you will typically need to have a recognised International Foundation course from a UK institution or a Chinese institution following a validated UK syllabus. Entry requirements vary but we normally ask for between 60% and 65%. Undergraduate Bachelor's degrees – IELTS 6.0 overall with a minimum 5.5 in each component.
課程信息
學(xué)制：全日制(3 年)全日制(4 年)
學(xué)費(fèi)：￡14,000.00 (￥ 125,264) /年
開學(xué)時(shí)間：預(yù)計(jì)在一月 2022
申請截止日期：
留學(xué)地點(diǎn)：Main Site115 New Cavendish Street,Fitzrovia,London,City Of Westminster,W1W 6UW, England
院校相關(guān)閱讀
滬ICP備18048269號-1 
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