- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
This MA in Strategic Advertising and Marketing Communications enables graduates and professionally qualified managers to expand their knowledge of marketing communications. Students interested in a career in public relations also have the option to gain a public relations endorsement of their degree title. The course will develop your understanding of communications planning, consumer decision-making, and traditional and new media. You'll study advertising and promotional strategies, marketing, branding, how to manage direct and digital marketing relationships, and ways to get inside the customer's mind. This degree prepares you to meet the challenges of a changing marketplace, so you emerge ready to enter a range of marketing and communication and public relations roles.
Graduates of this degree are currently working as communications consultants and and managers for communications agencies and companies such as PricewaterhouseCoopers (PwC), Co-op Group, MobiSystems Inc, NBC Universal Media, as well as various private companies, non-profits and government organisations around the world.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Marketing, Events and Tourism
中國學(xué)生入學(xué)要求
課程信息
學(xué)制：全日制(1 年)
學(xué)費(fèi)：￡15,000.00 (￥ 135,449) /年
開學(xué)時(shí)間：2022九月20日
申請截止日期：
留學(xué)地點(diǎn)：University of Greenwich (Greenwich Campus)Old Royal Naval College,King William Walk,London,Greenwich,SE10 9LS, England
滬ICP備18048269號(hào)-1 
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