- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Overview
In the globalised business environment, we believe that marketing stands out as one of the key factors contributing to the success of any business.
This course, which draws upon contemporary developments in international marketing, should give you the chance to explore the skills which may be needed to work within an international businesses, using marketing to drive growth and business success.
The aim of the course, which is currently accredited by the Chartered Institute for Marketing, is to try to prepare you for potential future jobs in international marketing management upon successful completion. We will endeavour to prepare you to be a professional marketing practitioner, ready to oversee large scale marketing strategies and campaigns that could span multiple countries and regions. You will explore the theoretical knowledge, skills and personal attributes which may be required when considering a future career as a manager in an international marketing position, leading multi-functional teams to achieve business growth. Successful graduates should be adaptable and proactive specialists, capable of entering the workforce at management level.
This course is accredited and recognised by the following bodies: Chartered Management Institute (CMI) & Chartered Institute of Marketing (CIM).
所屬院系
進(jìn)入哪個院系學(xué)習(xí)？ Faculty of Business and Law
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計 Students need to have a Bachelors Degree. IELTS score of 6.5 overall or equivalent.
課程信息
學(xué)制：全日制(1 年)
學(xué)費(fèi)：￡17,900.00 (￥ 161,635) /年
開學(xué)時間：2022十月4日
申請截止日期：
留學(xué)地點(diǎn)：Coventry UniversityPriory Street,Coventry,Warwickshire,CV1 5FB, England
滬ICP備18048269號-1 
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