• 專業(yè)概況
• 所屬院系
• 中國學(xué)生入學(xué)要求
• 課程信息

專業(yè)概況

在這里學(xué)什么？

Overview

This course will provide you with the core professional skills required for a rewarding career in digital media management and production. This interdisciplinary offering, bringing together Stirling’s internationally recognised strengths in media, film, and communication studies, is distinctive from competitors in offering you the unique opportunity to develop analytical, creative, and production skills; underpinned by important sociocultural understanding of human behaviour and communication in the digital context, and the complex factors influencing people’s behaviours.

You will gain in-depth understanding of human communication and information behaviours, and the complex and variable sociocultural factors influencing peoples’ behaviours at both macro (societal) and micro (individual) levels. You will gain in-depth understanding of research methods for digital media market research, including options to develop data analytics and social media marketing skills. You will also have the opportunity to develop practical skills in digital content development including graphics design and video production. The course also provides you with the opportunity to gain industry specific knowledge in one or more of the following high growth sectors: digital creative industries; digital heritage; and digital health.

Teaching

The taught course takes place within the University’s two 15-week semesters and involves lectures, seminars, tutorials and case-study work.

There is an emphasis on varied assessment, problem-finding, and critical practice modes of delivery.

所屬院系

進(jìn)入哪個院系學(xué)習(xí)？ University of Stirling

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計 Students graduating with a minimum of 70% (65% for 211/985) in a four year Bachelor's degree are considered.

課程信息

學(xué)制：全日制(12 個月)

學(xué)費：￡18,645.00 (￥ 168,362) /年

開學(xué)時間：2022九月

申請截止日期：

留學(xué)地點：University of StirlingStirling,FK9 4LA, Scotland