- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Overview
This course provides a strong foundation in marketing and entrepreneurship theory and practice. This is a programme for graduates seeking to become professional marketers and those who wish to pursue a career in new business ventures or start their own business. We encourage innovative and creative approaches to your learning with:
- live case-studies
- consultancy projects
- skills workshops.
As part of an international learning environment, combining theory and practice to develop the key skills that employers are looking for, you will gain an understanding of:
- customer behaviours and expectations, and the variety of channels used to interact with customers
- analysing marketing data
- developing business plans
- using entrepreneurial skills and behaviours
- devising marketing strategy for global brands and organisations.
If you start in September you can opt to take a year's paid supervised work placement in a marketing role, a business start-up or evolving area of business to help prepare you for your future career.
Career prospects
Our Graduates are employed in marketing roles throughout the world; these include jobs in media, digital, brand and communications agencies, and in-house marketing management positions in areas as diverse as fast moving consumer goods, retail, hospitality, travel, publishing and manufacturing. Current employers include:
- Johnson & Johnson
- Hitachi
- DK
- Avis
- PWC
所屬院系
進入哪個院系學(xué)習？ Oxford Brookes Business School
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計 Qualifications equivalent to a UK bachelor degree: Bachelors Degree. IELTS 6.0-7.0, with 6.0 in reading and writing, and 5.5 in listening and speaking.
課程信息
學(xué)制：全日制(1 年)全日制(2 年)
學(xué)費：￡15,900.00 (￥ 143,575) /年
開學(xué)時間：To be confirmed
申請截止日期：
留學(xué)地點：Headington CampusGipsy Lane,Oxford,Oxfordshire,OX3 0BP, England
滬ICP備18048269號-1 
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