- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
As well as covering the traditional, founding concepts and theories of marketing, you will also develop knowledge of social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of the various marketing tools and learn the pros and cons of each for the professional marketer. This course broadens your understanding of management, business and beyond marketing.
Careers:
If you have previously studied marketing or general business, our MSc International Marketing can help you to develop your career in this area to understand the latest trends. If you have never studied marketing or general business previously, you can use your new-found knowledge to launch careers in marketing or continue in a marketing role. Choosing a pathway in Management could be of interest if you are looking to develop your management skills or become a manager in the future. The most obvious role that many graduates have moved into is a marketing manager related role, where they have a solid understanding of marketing coupled with knowledge of key business management skills. Graduates move into all sizes of business and across all sectors. Many have launched their own businesses.
所屬院系
進(jìn)入哪個院系學(xué)習(xí)? School of Business
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) Students with a Bachelor degree with an overall average grade of 75% or above from a recognised university will be considered and borderline cases if the student has a relevant degree and good grades in relevant subjects and/or relevant work experience of at least 5 years will also be considered. IELTS score of 6.5 overall, including at least 6.0 in writing and 6.0/5.5 in the other three components.
課程信息
學(xué)制:全日制(12 個月)
學(xué)費(fèi):£18,950.00 (¥ 171,117) /年
開學(xué)時間:2022九月27日
申請截止日期:
留學(xué)地點(diǎn):Dundee City CampusUniversity of Dundee,Dundee,DD1 4HN, Scotland