- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？ Marketing has been defined as an organisational function and a set of processes for creating, communicating and delivering value to customers, and managing customer relationships in ways that benefit the organisation and its stakeholders.For too long, marketing was interpreted simply as a means to sell whatever an organisation produced. As competition has increased, companies have begun to recognise the importance of marketing as part of a fully integrated strategy that aims to identify, anticipate and satisfy customer needs.This degree in Business Management and Marketing will focus on this shift in attitudes and the implications it has on the application of management principles and practices in various types of organisations. Your studies will combine a specialised stream of modules in marketing with a more general programme of study across a range of business and management disciplines.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Bangor Business School
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計(jì) English Literature or English Language
課程信息
學(xué)制：全日制(3 年)
學(xué)費(fèi)：
開學(xué)時(shí)間：2022九月27日
申請截止日期：
留學(xué)地點(diǎn)：Main SiteBangor University,Bangor, Gwynedd,LL57 2DG, Wales
滬ICP備18048269號-1 
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