- 專業(yè)概況
- 所屬院系
- 中國學生入學要求
- 課程信息
專業(yè)概況
在這里學什么？
The Bachelor of Media and Communication / Bachelor of Business equips students with knowledge and skills essential for a career that encompasses the challenging and dynamic area of media and communication and the business sector.
By undertaking this double degree, graduates will be able to capitalise on opportunities in both industries.
Major for Bachelor of Media and Communication
Choose a major:
Creative Writing and Literature, Digital Advertising Technology, Games and Interactivity, Professional Writing and Editing, Public Relations, Social Media
Major for Bachelor of Business
Choose a major:
Accounting, Business Administration, Economics, Entrepreneurship and Innovation, Finance, Financial Planning, Human Resource Management, Information Systems, International Business, Logistics and Supply Chain Management, Management, Marketing, Sports Management
Course learning outcomes
Upon successfully completing the Bachelor of Media and Communication / Bachelor of Business, graduates will be able to:
- demonstrate knowledge, conceptual understanding, technical skills and expertise in the broad field of media and communication
- formulate arguments that draw on and critique the differences between relevant theories and evidence as they pertain to the field of media and communication
- exercise initiative and judgment in planning, problem-solving and decision-making in professional practice and/or scholarship, individually and in collaboration with others
- demonstrate critical analysis, creativity and problem-solving in relation to a range of media and communication activities and processes
- recognise and reflect on social, cultural, legal and ethical issues relating to media and communication industries in local and international contexts
- apply a broad understanding of an audience through interpreting and communicating ideas, problems and arguments in a range of media and communication contexts and formats, using the English language
- reflect critically on their performance and/or scholarship and use this to improve their own creative and productive outcomes
- apply research methodology relevant to the field of media and communication
- define and integrate theoretical principles applicable to business and apply those principles in a range of practices
Career opportunities
The Bachelor of Media and Communication / Bachelor of Business provides students with unique skills and knowledge to pursue careers in a wide variety of industries.
AdvertisingDigital Advertising TechnologyGames and InteractivityJournalismPublic RelationsSocial MediaAccountingBusiness AdministrationEconomicsEntrepreneurship and InnovationFinanceFinancial PlanningHuman Resource ManagementInformation SystemsInternational BusinessCinema and Screen StudiesCreative Writing and LiteratureMedia IndustriesProfessional Writing and EditingLogistics and Supply Chain ManagementManagementMarketingSports Management
所屬院系
進入哪個院系學習？ Faculty of Health, Arts and Design
中國學生入學要求
為來自中國的學生設計 Students need to have An Australian bachelor degree or equivalent in any discipline, except a Bachelor of Laws (LLB), from a recognised tertiary institution with a minimum grade point average (GPA) of 2.5 (out of 4.0)/65%.
課程信息
學制：須出席的在線/遠程學習(4 年)
學費：A$31,360.00 (￥ 156,731) /年
開學時間：2022八月2日
申請截止日期：
留學地點：Swinburne University of TechnologyHawthorn Campus,John Street,HAWTHORN,Victoria,3122, MELBOURNE, Australia
滬ICP備18048269號-1 
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