- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
The Bachelor of Business is designed to equip students with core skills and knowledge in business, management and operations to prepare them for roles in modern organisations. Students select a major area of specialisation which is combined with other studies to teach them how to be entrepreneurial thinkers in their future career. The course links theoretical and practical knowledge needed to operate effectively in diverse settings such as not-for-profits, government, small business and corporations. Students participate in professionally focused, multidisciplinary projects during their final year of study.
Selected major: Marketing
Develop the advanced marketing and managerial skills needed to succeed in the industry. Learn about consumer behaviour, innovation and design, planning, branding, channel design, integrated marketing communication and market research.
Course structure
Successful completion of the Bachelor of Business requires students to complete units of study to the value of 300 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
Course learning outcomes
Upon successfully completing the Bachelor of Business, students will be able to:
- define and integrate theoretical principles applicable to a business discipline and apply those principles in a range of practices
- systematically review and critically evaluate research from a variety of sources in order to make informed judgements on options for innovatively solving a range of problems that arise in business contexts
- formulate creative solutions that are fit for purpose and demonstrate cognisance of the impact of business decisions on the environment, economy and society
- build on and continuously develop the intellectual independence to be critical and reflective learners, cognisant of new technologies
- work collaboratively in diverse groups.
Career opportunities
Graduates may wish to seek employment in a wide range of fields such as accounting, business analysis, commercial law, communications, entrepreneurship, event management, finance, financial planning, human resources, international business, management, marketing or public relations.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Faculty of Business and Law
中國(guó)學(xué)生入學(xué)要求
為來自中國(guó)的學(xué)生設(shè)計(jì) Students need to have An Australian bachelor degree or equivalent in any discipline, except a Bachelor of Laws (LLB), from a recognised tertiary institution with a minimum grade point average (GPA) of 2.5 (out of 4.0)/65%.
課程信息
學(xué)制：在線/遠(yuǎn)程學(xué)習(xí)(3 年)須出席的在線/遠(yuǎn)程學(xué)習(xí)(3 年)
學(xué)費(fèi)：A$31,360.00 (￥ 156,731) /年
開學(xué)時(shí)間：2022八月2日
申請(qǐng)截止日期：2022七月5日, 2022十一月1日
留學(xué)地點(diǎn)：Swinburne University of TechnologyHawthorn Campus,John Street,HAWTHORN,Victoria,3122, MELBOURNE, Australia
滬ICP備18048269號(hào)-1 
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