- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？ How do today's marketers communicate to global audiences and respect diverse cultural sensitivities? Is it possible for managers to deliver a profitable strategy that is also ethical and sustainable?Our MMan Marketing and Management offers you an integrated Bachelors and Masters degree, allowing you to progress seamlessly from your undergraduate to postgraduate studies within a single course.This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what’s involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management.At Essex Business School, where this MMan Marketing and Management integrated Masters course is taught, we encourage you to become an independent thinker and act creatively and strategically to help organisations succeed, whatever their challenge.We look beyond the marketing mix to develop your practical skills in communication, data analysis and critical thinking in order to explore the challenges managers and marketers face, such as gender stereotyping, marketing ethics and promoting products and services internationally.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Essex Business School
中國學(xué)生入學(xué)要求
課程信息
學(xué)制：全日制(4 年)
學(xué)費(fèi)：￡17,700.00 (￥ 158,369) /年
開學(xué)時(shí)間：2022十月
申請(qǐng)截止日期：
留學(xué)地點(diǎn)：Colchester CampusUniversity of Essex,Wivenhoe Park,Colchester,Essex,CO4 3SQ, England
滬ICP備18048269號(hào)-1 
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