- 專業(yè)概況
- 所屬院系
- 中國學生入學要求
- 課程信息
專業(yè)概況
在這里學什么？
Course Overview
Our MSc Marketing and Strategy combines the two disciplines providing you with the theoretical background for making marketing decisions, both within companies and from advisory perspectives in service providers and consultancies. Teaching illustrates the application of learned techniques to real situations. There is a choice of Dissertation or Business in Practice route. If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing or strategy, the dissertation enables you to test and apply the techniques and theories you have gained. If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with one additional elective module and our applied Business in Practice module.
Teaching
The modules for MSc Marketing and Strategy vary in terms of teaching, but will be a mixture of lectures and seminars, as well as visits from guest speakers to give a real-life perspective to your studies.
Assessment
The course is assessed by a variety of coursework, exams and group work. Your 8,000 word dissertation or Business in Practice module brings all your learning together.
Skills from this degree
- Delve into both Marketing and Strategy to gain a balanced understanding of key disciplines
- Gain a real-life industry perspective from regular guest speakers and case studies
- Become a specialist in Marketing, Strategy, or both
- Better understand the gap between academia and industry by attending the Marketing Insight Series, gaining insight into the world of marketing, and marketing careers, from top industry speakers
- Put your learnings into practice with the applied Business in Practice module
- Access to dedicated CareersPlus service with specialist careers coaches
Careers
Graduates from these courses have gone on to work for employers including: Accenture, Amazon, Arup, BAE Systems, BNP Paribas, CitiBank, Deloitte, Delphi, European Central Bank, GlaxoSmithKline, IBM, Morgan Stanley, Nielsen, Rolls-Royce, Shell, UBS and Unilever. They have pursued roles such as: actuaries; business and financial project management professionals; chief executives and senior officials; economists, estimators, valuers and assessors, finance and investment analysts and advisers, investment/merchant bankers and taxation experts.
WBS CareersPlus service
We offer you a comprehensive pre-arrival, student, and alumni careers service. You will have access to one-to-one career guidance appointments, CV checks and tailored mock interviews.
所屬院系
進入哪個院系學習？ Warwick Business School
中國學生入學要求
為來自中國的學生設(shè)計 Students need to have Bachelors Degree. IELTS (International English Language Testing System) of at least 6.5.
課程信息
學制：全日制(1 年)
學費：￡30,000.00 (￥ 270,897) /年
開學時間：2022九月20日
申請截止日期：31-Jul-22
留學地點：University of WarwickCoventry,CV4 7AL, England
滬ICP備18048269號-1 
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