- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
Overview
This programme will guide you to the forefront of consumer-centred business philosophy and prepare you to lead in an ever-competitive and complex world. Whether you work for a global organisation, SME or non-profit organisation, we aim to provide you with an experience that will encourage new and innovative understanding of the consumer-led markets that organisations work in. This degree is suitable for graduates from both business and non-business backgrounds and was designed to transform graduates from all undergraduate backgrounds into competent consumer-centred professionals. It includes theoretical and practical components and aims to raise your visibility with an array of external organisations.
Career
Your MSc Consumer Behaviour degree will prepare you for work in marketing, communication and marketing research. The programme is also relevant if you’re interested in a career in public health and understanding consumer choices. A wide variety of visiting speakers and field trips means you’ll have many opportunities for networking, while competitive internships, placements, and research dissertations provide opportunities to showcase your skills, undertake field research, or link with organisations in the development sector.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ School of Agriculture, Policy and Development
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) Students need to have 4-year Bachelors degree with weighted average of 70-85%; subject to applicants' graduation universities rankings and the University of Reading programmes' 2:1 or high 2:2 requirements. Please refer the university website for details of the English Language requirements for entry to individual postgraduate degree programmes.
課程信息
學(xué)制：全日制(12 個(gè)月)
學(xué)費(fèi)：￡17,100.00 (￥ 154,411) /年
開學(xué)時(shí)間：2022九月27日
申請(qǐng)截止日期：1-Jun-22
留學(xué)地點(diǎn)：University of ReadingWhiteknights House,PO Box 217,Reading,Wokingham,RG6 6AH, England
滬ICP備18048269號(hào)-1 
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