- 專業(yè)概況
- 所屬院系
- 中國學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么?
This course combines public relations practice with theoretical analysis of the media. Theoretical studies are put in context by social, cultural, economic and political issues.
The course is suitable both for students who have some PR knowledge through their undergraduate studies or voluntary work, and PR professionals who wish to develop their academic knowledge and research methods.
Your development
Teaching draws on current research carried out by specialists in media, communication and cultural studies. You will develop:
a critical understanding of media, culture and society knowledge to theorise and analyse media and public relations knowledge of media law and advertising regulations in a transnational context an understanding of strengths and weaknesses of different types of data dissemination analytical and critical skills to assess and conduct research in the field of media and PR the ability to deliver and evaluate a PR event in the public, private and voluntary sectors skills to set up a campaign network and deliver PR campaign messages skills to produce effective press releases and script, shoot and edit digital films.
所屬院系
進(jìn)入哪個院系學(xué)習(xí)? School of Arts and Cultures
中國學(xué)生入學(xué)要求
為來自中國的學(xué)生設(shè)計 Students should hold a 75% in a four Year Bachelor degree from aTier 1 University or 80%from a Tier 2 University as comparable to a 2.1and 70%from a Tier 1 University or 75%from a Tier 2 University as comparable to a 2.2. Alternatively, students should hold an 80% in an Adult degree or E-learning as comparable to a 2.1and 75% as equivalent to 2.2.
課程信息
學(xué)制:全日制(12 個月)
學(xué)費:£19,200.00 (¥ 173,374) /年
開學(xué)時間:2022九月20日
申請截止日期:
留學(xué)地點:Newcastle UniversityKing’s Gate,Newcastle upon Tyne,Northumberland,NE1 7RU, England