- 專業(yè)概況
- 所屬院系
- 中國學生入學要求
- 課程信息
專業(yè)概況
在這里學什么?
Our Marketing MPhil programmes involve the production of new knowledge through original research and advanced scholarship, exploring a field of marketing in detail. PhD research should produce a thesis which includes material worthy of academic publication.
Research strengths at Newcastle University Business School are focused in a number of groups or themes. Each of these involves externally funded research, international collaboration and the active involvement of doctoral students.
Research in the marketing group focuses on a wide range of aspects of consumer behaviour. Ongoing projects and interests cover the UK, European and international contexts.
Specific areas of research expertise include:
consumer behaviour service marketing retail marketing sustainability marketing international marketing marketing communications marketing in the creative industries internet and direct marketing marketing strategy
There are opportunities for you to study in any of these disciplines. You will undertake supervised independent study and be assessed through a single written document supported with a viva voce examination. This involves detailed understanding of:
the methods, techniques and approaches needed to produce such knowledge the wider context of the subject of study.
所屬院系
進入哪個院系學習? Newcastle University Business School
中國學生入學要求
為來自中國的學生設(shè)計 Students should hold a 75% in a four Year Bachelor degree from aTier 1 University or 80%from a Tier 2 University as comparable to a 2.1and 70%from a Tier 1 University or 75%from a Tier 2 University as comparable to a 2.2. Alternatively, students should hold an 80% in an Adult degree or E-learning as comparable to a 2.1and 75% as equivalent to 2.2.
課程信息
學制:全日制(12 個月)
學費:
開學時間:2022九月27日
申請截止日期:
留學地點:Newcastle UniversityKing’s Gate,Newcastle upon Tyne,Northumberland,NE1 7RU, England