- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么? Marketing is the vital bridge between an organisation’s products or services and their intended audience. Effective marketing allows firms, nonprofits and government bodies to tell their intended demographic about their products and services, understand their needs and wants, and exploit the latest technology to do so. Skilled marketing practitioners are therefore highly valued in every industry, and marketing and management graduates have access to a wide range of career pathways.Our BSc in Marketing and Management will equip you with a comprehensive foundation in marketing and analytical skills that enable you to think critically and make strategic decisions. It will challenge your preconceived ideas and provoke you to consider forward-thinking strategies and cutting-edge business practices.You’ll learn the essential principles of marketing and management in your first year and progress to more intensive studies of specialised areas like advertising, consumer psychology, services marketing, brand management, market analytics and digital marketing in your second and third years.
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? Business and Management
中國(guó)學(xué)生入學(xué)要求
為來自中國(guó)的學(xué)生設(shè)計(jì) To include A Level Biology and a second science A Level subjectThe second science A Level can be one in one of the following - Chemistry, Maths, Further Maths, Physics or Psychology.Excluded subjects: General Studies and Critical ThinkingPlease note:You will also be excepted to achieve a Pass grade in the practical endorsement for any of the following A levels - Biology, Chemistry, Physics - if taken with one of the Awarding Bodies in England.
課程信息
學(xué)制:全日制,含預(yù)科階段(4 年)
學(xué)費(fèi):£19,250.00 (¥ 172,237) /年
開學(xué)時(shí)間:2022九月13日
申請(qǐng)截止日期:
留學(xué)地點(diǎn):Main SiteMile End Road,London,Tower Hamlets,E1 4NS, England