- 專業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專業(yè)概況
在這里學(xué)什么？
The Marketing and Operations Management joint concentration emphasizes the importance of partnership between marketing and operations for new product development (NPD) in light of the fact that NPD is a critical company effort highly dependent on internal innovation processes. Given the complexity of these processes, the insights provided by cross-disciplinary collaboration can be particularly beneficial in many efforts, including:
- Creativity-based new product development
- Innovation in service manufacturing and new service development
- Customer response to next-generation products
- The use of conjoint analysis in engineering designs
- Platform-owner market entry
- Design-intensive innovation
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)？ Wharton School
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) Students must have a minimum score of 600 in paper based TOEFL.
課程信息
學(xué)制：全日制
學(xué)費(fèi)：US$51,156.00 (￥ 331,179) /年
開(kāi)學(xué)時(shí)間：預(yù)計(jì)在九月 2022
申請(qǐng)截止日期：
留學(xué)地點(diǎn)：Wharton School3733 Spruce Street,PHILADELPHIA,Pennsylvania,19104, United States
滬ICP備18048269號(hào)-1 
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