- 專(zhuān)業(yè)概況
- 所屬院系
- 中國(guó)學(xué)生入學(xué)要求
- 課程信息
專(zhuān)業(yè)概況
在這里學(xué)什么?
Melbourne Business School's Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management.
Who is it for?
This program is ideal for students holding undergraduate degrees in areas outside of business/commerce whose goal may be to assume a managerial position in the marketing and communications field. The program is also suited to business/commerce students who wish to add marketing to their portfolio.
Practical Skills
You will leave the degree with a number of core skills in the following areas:
- Financial management
- Human resource management
- Business analysis and decision making
- Developing strategies to maximise business value
- Marketing management
- Consumer behaviour
- Market research
所屬院系
進(jìn)入哪個(gè)院系學(xué)習(xí)? Faculty of Business and Economics
中國(guó)學(xué)生入學(xué)要求
為來(lái)自中國(guó)的學(xué)生設(shè)計(jì) Graduate coursework programs normally require the satisfactory completion of an undergraduate degree either from the University of Melbourne, another Australian institution, or a university in another country. English language requirements for Coursework degree: IELTS (academic English Only) - 6.5 overall, with written 6.5 and no band less than 6.0; TOEFL (paper-based test) - 577 + TWE 4.5; TOEFL (internet-based test) - 79 + (Writing 21; Speaking 18; Reading 13; Listening 13); Pearson Test of English (Academic) - 58 + no other communicative skill below 50; Cambridge English: Advanced/ Certificate of Advanced English (CAE) - 176 + no less than 185 in Writing and 169 in each other skill. English language requirements for Master of Philosophy: IELTS (academic English Only) - 7.0 overall, with written 7 and no band less than 6.0; TOEFL (paper-based test) - 600 + TWE 5.0; TOEFL (internet-based test) - 94 + (Writing 27; Speaking 18; Reading 13; Listening 13); Pearson Test of English (Academic) - 65 + written communicative skill of 65 and no other communicative skill below 50; Cambridge English: Advanced/ Certificate of Advanced English (CAE) - 185 + no less than 185 in Writing and 169 in each other skill.
課程信息
學(xué)制:全日制(2 年)
學(xué)費(fèi):A$45,824.00 (¥ 225,275) /年
開(kāi)學(xué)時(shí)間:2022七月19日, 2022十一月8日
申請(qǐng)截止日期:預(yù)計(jì)在December 2022
留學(xué)地點(diǎn):The University of MelbourneParkville Campus,Grattan Street,UNIVERSITY OF MELBOURNE,Victoria,3010, MELBOURNE, Australia
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